Patanjali expands dairy products to take on Amul and Mother Dairy
Fast moving purchaser products organization Patanjali Ayurved Ltd has propelled toned milk in parts of the nation, to take on adversaries Amul and Mother Dairy and other huge dairy organizations. Patanjali's toned milk will be sold in business sectors, for example, Delhi-NCR, Jaipur, Pune, Mumbai, Nasik, Aurangabad and parts of Haryana and so forth beginning this week. Patanjali reported its foray into dairy items in September 2018 with the launch of packaged cow milk that presently comes to more than 1,50,000 outlets in the Delhi-NCR zone. Toned milk is an expansion of its packaged milk portfolio. Moreover, it likewise said it will sell curd, buttermilk, and cheese. On Monday Patanjali additionally propelled table butter. It as of now sells cow ghee that is among its top-selling items. The organization likewise plans to launch natural milk going ahead, Baba Ramdev said while tending to journalists in Haridwar. Patanjali's toned milk is cost at Rs 40 for a liter. The Baba Ramdev-upheld organization's plans to launch more milk items come when the nation's biggest dairies declared a climb in milk costs. In Delhi-NCR are Mother Dairy's packaged toned milk currently costs Rs 42 for a liter after the organization took a Rs 1 price to climb a week ago. Amul took a Rs 2 value hike over the entirety of its six milk marks early a week ago. Baba Ramdev also added, later on, we will likewise launching flavored herbal milk and the full cream variation of the cow milk.